The best educational experience of my life was going through the Executive M.B.A. program at the University of Alabama (Roll Tide!). After 17 months what was my biggest take away?
The only sustainable competitive advantage any organization has is its people. As the chart above illustrates, as morale goes up, productivity goes up, and profits go up. And “as night follows day” as morale goes down, productivity goes down, and profits go down.
Want to start tracking morale? Take a look at my sample Attorney and Staff Satisfaction survey.